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10977 Addressing Three Advertisements In Terms of Effective Marketing Strategies. This paper provides a detailed description of three hard- copy advertisements and a justification of which of these ads is the "best" ad. While this paper is an evaluative argument and therefore does not require additional support from outside sources, the writer is asked to justify which of the three advertisements is considered the most effective ad in terms of capturing the attention of the consumer and effectively directing this attention towards the product. Various additional factors, such as the purpose of the product and the relevance of the advertisement, are also of note. 5 pgs. bibliography lists 2 sources.
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11045 Assessing Women and the Internet Shopping Forum: The Consumer Demographic in Respect to Women and Packaged Goods. This paper assesses the demographic of females in the Internet shopping forum, as well as the marketing strategies that companies use in order to draw and maintain the interest of female shoppers. The Consumer Packaged Goods (CPG) Companies will be used as an example of such strategies. 10 pgs. Bibliography lists 10 sources.
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11685 Michael Jordan and Athletes' Salaries. This essay is a marketing discussion of salaries for professional athletes. This paper evaluates Michael Jordan's salary and this analysis includes the concepts of marginal physical product, marginal revenue product, and how to measure them. 4 pgs. 3 sources.
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11686 Marketing Planning For Soft Bath Mat. This paper provides a detailed marketing analysis for Mutley Bath Accessories. This market plan reviews research on the product line, and outlines several strategies for marketing and promotion. 21 pgs. No sources.
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11705 Zoecon Corporation - Marketing Strategy. This paper is a proposal for a marketing strategy designed to assist Zoecon Corporation in marketing its regulator, Strike Roach Ender. Issues addressed here include how to allocate the company's resources, financially, technically and how to generate the best profit for the insect growth regulating compounds. 3 pgs. No sources.
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12274 New Product Development. This three-page junior paper explores the process of new product development in the area of doll clothing. 3 pgs, no bibliography.
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12420 Product Innovation. This is a 10-page paper on product innovation identifying a strategy introducing clothes in Antartica. 10 pgs, bibliography lists 3 sources.
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